For Carola Gonzalez, make up is about the power of enhancing beauty in everyone through the skillful use of product and color to accentuate each person’s unique features. This philosophy, which continues to inspire her approach to her craft, has been fundamental to Carola’s growth into one of the premier makeup artists in the industry.
Carola began in the fashion industry as a model in her native Puerto Rico. The experience quickly taught her about the significant role makeup plays in the end result of an image. Carola began doing her own make up for small shoots. As she put her innate artistic eye into action, she found that she possessed a natural talent and fascination for it, which photographers immediately recognized. Before long, Carola was one of the most sought-after Latina artists in Miami, shooting for Cosmopolitan and Vogue Español. Her celebrity roster grew as she made a name for herself doing make up and grooming for recording artists, including Paulina Rubio, Luis Miguel and Alejandro Sanz.
By 2003, Carola moved to Los Angeles to further her make up career. Her talent and charisma propelled her to work with Kerry Washington, Gugu Mbatha-Raw, Jaime King, Eva Longoria, Paz Vega, and Rosario Dawson, along with Simon Cowell, Michael B Jordan, Gerard Butler, Gael Garcia Bernal, David Duchovny, Woody Harrelson, and Pierce Brosnan. Her work has appeared in top magazines including Marie Claire, Glamour, InStyle, W, GQ, Interview, and Esquire. She has worked with renowned photographers such as Patrick Demarchelier, Bruce Weber, Nino Munoz, Mark Seliger, and Guy Aroch. Carola has also served as the key makeup artist on beauty campaigns for Givenchy, L’Oreal, American Crew, and Neutrogena in addition to TV commercials and print ads for Ferraro Chocolates, Fanta, Heineken, and T-Mobile.
In 2015, Carola signed on as a makeup artist for CHANEL in Latin America.
Carola continues to challenge herself as an artist, seeking new opportunities to strengthen her talent and ultimately bring out the best in every face she touches with personalized, striking transformations.